KIA is a partner Australian Open tennis tournament in 2015!

January 20, 2015 at 18:04

This year, KIA Motors Corporation became the general partner of Australian Open for the 14th time in a row. On the eve of the event, the brand KIA has given the Australian Tennis Federation (Tennis Australia) 107 cars that in an official tournament.
The main part of the transferred 107 cars, 70 is a new generation Sorento crossover. Also, the park includes minivans KIA Carnival.
Cars park official KIA manage 215 trained volunteer drivers who have to overcome more than 400 thousand kilometers within the event.

KIA is a partner Australian Open pics

KIA is a partner Australian Open image

The official ceremony was held the world premiere of the show-car KIA X-Car – KIA Sorento unique version of the new generation, created in the style of “X Men” movie in collaboration with film company Twentieth Century Fox Home Entertainment. The premiere of the car is within the campaign release of the film “X Men: Days of Future past” format Blu-ray, DVD and Digital HD.

KIA is a partner Australian Open picture

KIA is a partner Australian Open pics

General Director of KIA Motors Australia Damien Meredith confirmed, KIA will continue to support tennis “green continent”. “The partnership with the Australian Open – is the longest project with KIA sponsorship of sports events, and a great honor for us to support one of the world’s most famous tournament – said Mr. Meredith – We are also very pleased conduct the premiere KIA X-Car, this project reaffirms desire to look into the eyes of our fans more dynamic and emotional brand”.

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